Posts Tagged: embrace

Madrid's new tourism icon: warm embrace and welcome

Madrid embraces you: the city’s new icon

Madrid is a welcoming city, and it wants the welcome it extends to its visitors to be one of its main brand attributes, particularly insofar as tourism is concerned. The primary element of this new design for Madrid’s icon is the quintessential symbol of hospitality and welcome: an embrace. This summer’s major cultural and leisure… Read more »