The Madrid Tourism Fair is the global meeting point for professionals of the sector and the leading trade fair for inbound and outbound Ibero-American markets. In the 2016 edition, over 9,000 companies participated in this large-scale event, which kicks off the international circuit of events revolving around the world of travel. Fitur is a privileged stage for the global tourist industry and a business tool to foster and promote commercial agreements and contacts. However, it is also a place that should always be visited by the general public: here, it is possible to find the perfect destination for holidays.
One of the keys that has marked the evolution of Fitur has been the trade fair’s ability to recognise market trends and reflect them in its offer. With this in mind, new monographic sections have been incorporated into the trade fair in recent years, such as Fitur Shopping and Fitur Health, which were successfully introduced last year and have become consolidated in this year’s edition with greater participation by companies.
The fair will once more offer a differentiated exhibition area for Fitur LGBT. This space will host the specific tourist offer and demand for a sector that represents €6.1 billion of revenue in Spain. Fitur Know How & Export will celebrate their fourth edition with the aim of increasing the international projection of the know-how and management of Spanish tourist companies. Fiturtech can also be highlighted, bringing together the latest proposals in the technological field, and Fiturgreen, which will foster sustainability through energy saving measures in hotel management and tourism. As usual, Madrid, as the host that it is, will be present at this important tourist event with a stand providing the tourist offer for the city and the Region.