"This is not a souvenir store" is the slogan that appears on the website of this store, to which we could add: "this is a store about Madrid". There are no bullfighters to place on top of the television, no gypsies that dance when a string is pulled. Here there are objects related to a modern, vibrant, cosmopolitan and exciting city.
You can find things about Madrid, souvenirs to take home without worrying about being tacky. Designer items related to our city, photos, books, t-shirts, dolls, etc., all original and with an exquisite design that has nothing in common with traditional souvenirs.
Madrid is offered in gift boxes, gifts about Madrid for those that love this city or people that want to return home with a real souvenir, something that is truly representative and not a typical tourist item.